The information age we live in is a wellspring of potential. As our problems increase in complexity, so does our capacity to solve them. In the midst of all this, a new horizon has opened up for authors.

Will self-publishing one day free authors? Yes, but there’s always a caveat. The increased freedom that authors enjoy today brings with it difficult questions, questions that did not face the authors of previous generations and that can lead one to question whether or not to publish.

The promise of freedom is seductive, to be sure. But it also comes with increased responsibilities that authors aren’t necessarily prepared to shoulder on their own: tasks like preparing a budget, working with an editor to polish the manuscript and a designer to turn the manuscript into a book, not to mention promotion, distribution and sales.

It’s important to ask a few essential questions before taking the leap into self-publishing, questions that bring us back to the very reasons we started to write in the first place:

  • What makes my book essential, where is its originality?
  • Am I willing to take on the role of being my own publisher?
  • What strategies will I use to reach significant book sales?

More and more authors who have worked with publishing houses are turning to self-publishing as a sufficiently professional solution to their needs and expectations. They’re well-versed in the publishing world and have thought long and hard about the advantages that come with being 100% in control of one’s work.

Are you an author but lack the confidence to take the leap? You’re far from being the only one. Surrounded as we are by television personalities and celebrities telling us how liberating it can be to dare, and how much we discover about ourselves when we push beyond our own limits, everyone doubts.

Upon reading the report by Author Earnings on book sales in the US for 2016, we learn that 25% of all books sold in the US in 2016 belonged to independent (i.e. self-published) authors. The numbers show that the time of wondering about self-publishing is over. Get ready to jump, things are about to take off! Read this report from Author Earnings and you’ll see for yourself that things have never been so promising for authors as they are right now.

Gone are our old preconceived notions and ready-made answers. The numbers speak for themselves. The only downside is that sales of print books are still too low for authors. But after a year of mulling over this question, CanamBooks has come up with a solution: print on demand services in Canada, the United States and Europe. What’s even more interesting, this solution achieves higher royalties for authors than any other solution on the market today.

I am convinced that we are living in a time that is witnessing the demise of an old, outdated publishing model. I’m not saying that publishing will disappear altogether. Definitely not, though ever since dailies saw their monopoly stripped away by emerging audiovisual media, traditional publishing has no longer been the only way to publish and sell books.

Here at CanamBooks, we believe that we can best serve authors by rethinking the publishing world of tomorrow. It’s a promising endeavor.

Let me end with a quote by John F. Kennedy: “The problems of the world cannot possibly be solved by skeptics or cynics whose horizons are limited by the obvious realities. We need men who can dream of things that never were.

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